A new survey of marketers who control $46 billion in annual spending shows how much they've cut their influencer budgets in 2020

A new survey of marketers who control $46 billion in annual spending shows how much they’ve cut their influencer budgets in 2020

  • Ad spending on influencer marketing has fallen 22% in the first half of 2020, according to a new survey of marketers conducted by the World Federation of Advertisers.
  • A drop in sponsored post opportunities has forced many influencers to lean…

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